Executive PersuasionSM Seminar
No two audiences or situations are alike. While most business communication needs are fairly routine, some involve touchy areas or skeptical audiences. Sometimes, situations can be particularly difficult and require extra finesse and expertise to deal with hostile people or constituents.
A follow-on to the Executive Presentations seminar, our Executive Persuasion seminar is a two-day program that will teach you how to expand and master advanced communication strategies, audience interaction and Q&A skills, and deal with tougher communication challenges.
You will learn how to:
- Master persuasion strategies,
- Win support from your detractors and other skeptics,
- Field tough questions competently and effectively,
- Present your ideas with diplomacy and authority,
- Target your objective through outcome-based thinking,
- Discover the secrets to thinking on your feet,
- Choose the right content for maximum impact,
- Handle rapid-fire questioning and hostile audiences, and
- Take control under adverse circumstances.
See the complete Seminar Agenda.
Who should attend?
Senior executives, leaders, and corporate spokespersons who need to be strongly persuasive and who routinely handle difficult or delicate issues.
Prerequisite
Executive Persuasion is an advanced course and participants should have a solid presentations skills foundation to take this course. We recommend that you first complete our Executive Presentations seminar, or a comparable course, prior to enrolling. Please contact us if you have specific questions.
Hands-on training
Our Executive Persuasion seminar is an interactive, hands-on workshop. Two days of intensive work. No long, boring lectures. You get to try out new skills and techniques immediately. You make presentations in front of a group of your peers. You get to see yourself on tape. And you get immediate feedback that will help you take your skills to a whole new level, before you ever leave the session.
Experienced faculty
ECG has been providing high-level communications training to leading companies around the globe for over 25 years. The instructors that teach our seminars are the same people who personally coach the top executives at those firms, and they will work directly with you for the entire two days.
Supportive environment
Enrollment in each of our sessions is purposely limited so that you get the personal attention and immediate feedback of a small group setting. You gain valuable experience directly communicating and interacting with others in team exercises. And you get individual, one-on-one coaching and attention from our instructors.
Proprietary techniques
You will also learn specialized methods and techniques we have developed over the years that make the business of communicating easier, more effective and less stressful.
Valuable follow-up
Your experience with us doesn't end at the conclusion of the seminar. In addition to the class materials, you also receive:
- A take-home DVD or videotape of your work in the session that you can review at your leisure,
- A subscription to our quarterly electronic newsletter, PS for Business Communicators ®, with articles to help you speak, write, and think your best, and
- Telephone and email access directly to your instructors for follow-up questions or coaching advice.
Tuition
Tuition for the Executive Persuasion seminar is $1295.00 per person and includes all program materials, your personal DVD or videotape, as well as breakfast and lunch for both days.
Special tuition offer
Simultaneous enrollments in both our Executive Presentations and Executive Persuasion seminars receive a substantial discount on the combined cost of tuition. Please see our Executive Presentations page for details.
(We recommend that you schedule a minimum of 30 days between our Executive Presentations and Executive Persuasion seminars so that you to have ample opportunity to practice and use your new skills in the interim.)
Money-back guarantee
We guarantee that you will be a better presenter and communicator after the completion of any of our Executive Communications seminars. If, for any reason, you are not completely satisfied, we will refund your money, no questions asked.
Sign-up today!
Enroll online today and join us for two days to learn some of the most valuable skills of your career. We look forward to seeing you!
What our graduates are saying
"Executive Persuasion significantly improved my ability to make focused and coherent presentations. ECG helped me understand my style and gave me feedback that has made me a much stronger presenter."
- Rosemary Marcuss
- Deputy Director
- Bureau of Economic Analysis
- US Department of Commerce
"The T-Bar comes to life in this second session and I know I feel more comfortable in wanting to use it."
- Don Rouse
- Executive VP—Administration
- Corning Federal Credit Union
"This program was well-tailored to individual needs. Class size allowed for a good balance between general instruction and individual attention. One of the valuable skills I learned was how to increase my effectiveness during a Question & Answer session."
- Melinda Sartori
- Executive Vice President
- Trust & Investment Center
- Chemung Canal Trust
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